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176 articles since 2008

Aanbevolen: deze maand gelezen & bekeken

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Choosing harmony colors from a logo

11 Dec 2008

Choosing harmony colors from a logo

Every other day around 6 pm, I receive an e-mail from Layers Magazine with 1 Illustrator or Indesign tip or trick for the day. This time after reading the article, I tested the tip in Illustrator for one of my clients who needs a new website (and for whom I am looking for some inspiring colors). I have a logo (already some years old) but looking for some harmony colors for that logo. Suppose you have a logo with 1 or 2 colors. You need some more colors for - let's say - a website, a brochure but you're not sure what colors to choose exactly. Here are the steps to follow:
Graphic Design

Email Marketing

Going for the masses or for segmentation in emailmarketing

28 Nov 2008

Going for the masses or for segmentation in emailmarketing

It is almost a philosophical question looking at it from a different angle: do you want to go for quality or for volume? It is certainly an aspect that is often forgotten when using a very powerful medium like the internet and especially email. But it is so easy to mail half the globe, sir... Well you really shouldn't, so reconsider and read on!
Email Marketing
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