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172 articles since 2008

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8 results

Graceful Green

01 Dec 2009

Graceful Green

Some time ago, a client asked me to do a "green" logo, meaning it had to reflect 'eco-friendliness', 'connected to earth', 'nature' and so on. I liked his briefing and decided to go for it. After doing some research and gathering some ideas and inspiration I started to draw and color.While I was looking for the 'right' green color, I found out that it's hard to find a beautiful green. It took me a long time to decide what green I should use. I created a Graceful Green Flickr gallery to collect inspiration from the color green and the green idea.
Art & paintings Graphic Design Webdesign
Making a style guide

14 Sep 2009

Making a style guide

The previous months and weeks, I've been busy with some projects for both web and print. The print projects have my full attention at the moment and so I wanted to share some of the things I'm making for a client. Because I cannot share the name of the client, i have replaced the logo with my own, hope you don't mind. I'm going to show how I did the style guide for this project. A style guide can be a really helpful guide. For me, it is an anchor point to refer to when I'm busy designing for the same client. It helps me focus on the colors, the style, the elements that are important when building an identity for print and web. I designed this style guide with Adobe InDesign.
Branding Graphic Design Projects Bene news
Art forms in nature

13 Aug 2009

Art forms in nature

Recently, I rediscovered a book I bought when I was in first grade of art school. It made me think of the times we had to discover patterns and inspiration from that book as students. Now, so many years later, the plates are still incredibly rich and the book is a very good inspiring tool for graphic design also. If you look for patterns, for (irregular) shapes, for logo inspiration, poster inspiration, etc.. Even for a webdesigner, you can find lots of inspiration from the book to make bullets, header shapes and so on.
Art & paintings Graphic Design
A webdesign brief document for every website

27 Feb 2009

A webdesign brief document for every website

It's no luxury to make a document for every website that you design. A document with a design description. Before starting a webdesign project, a webdesigner collects lots of information. You get a lot of information in your mailbox (clients tend to send you everything by e-mail), you receive a logo, a brochure and text for the webdesign, that's about it. Over the years, I collected everything nicely in a folder with the name of the client. I still work this way but I add a design brief to every project now. The client receives also a copy of this document. It's important information, my clients use this document for marketing material that they afterwards (after the launch of their website) need to order.
Branding Graphic Design Webdesign