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3 results

New version of BeneMailer, our mailmarketing platform

01 Dec 2008

New version of BeneMailer, our mailmarketing platform

Today was a big day for BeneMailer. Our mailmarketing tool has been upgraded and brought back to live this morning. A short overview of new features you might find very useful

Email Marketing Bene news

28 Nov 2008

Going for the masses or for segmentation in emailmarketing

It is almost a philosophical question looking at it from a different angle: do you want to go for quality or for volume? It is certainly an aspect that is often forgotten when using a very powerful medium like the internet and especially email. But it is so easy to mail half the globe, sir... Well you really shouldn't, so reconsider and read on!

Email Marketing

Understanding email open rates

12 Nov 2008

Understanding email open rates

Take full advantage of the reporting capabilities of email-marketing. Find out what an open rate is, how it is measured and calculated, and whether your open rate is normal or not.

Email Marketing