Eurabo

Project 3

Eurabo

Eurabo is an independent distributor and processor of FSC-certified wood and bio-based building materials.

The current focus is Eurabo's digital transformation: a new website and modular CMS, built in co-creation with Who Owns The Zebra, now part of Brigada. The full brand system lives on in Eurabo's online styleguide, maintained by Bene.

Bene designed Eurabo's brand identity — logo, stationery and printed materials, including a brochure, business cards, slide templates and letterheads.

  • Digital transformation & website, with Who Owns The Zebra / Brigada
  • Corporate identity
  • Print materials
  • Brand styleguide

Client

Eurabo

Scope

Brand identity, logo, fleet livery, stationery, print collateral & website

The Brief

Eurabo is an independent distributor and processor of FSC-certified wood and bio-based building materials. The brand needed to travel from company vehicles to construction sites and read as dependable and sustainable everywhere it showed up, not just in print.

The Approach

We designed a maple-leaf mark and wordmark built to hold up at fleet scale, then rolled it out across trucks and vans, stationery, and brochures. Once the identity was set, we built Eurabo's website on a modular CMS, giving the team a way to manage products and content on their own.

Typeface

Eurabo

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm
Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz

Nunito

Red

#D40306

Maroon

#571D0C

Sage

#E3E7E0

Gold

#FEC337

Kraft

#A9754A

Applications in context

Spring campaign poster
Outdoor billboard

Outdoor billboard

Green Friday, with Natuurpunt

Green Friday, with Natuurpunt

Print collateral

Print collateral

Eurabo
Eurabo

Process

Phase 01

Research

Understanding Eurabo's positioning as an FSC-certified, bio-based building materials distributor, and where the existing brand fell short of that story.

Phase 02

Concept

Developed the maple-leaf mark and wordmark, designed to work at fleet scale — readable from a distance on a truck trailer — as well as on paper and screen.

Phase 03

Development

Rolled the identity out across trucks and vans, stationery, and printed collateral including brochures and letterheads.

Phase 04

Delivery

Built Eurabo's website on a modular CMS, giving the team a way to manage products and content going forward.

Fienco

Craft CMS · Logo

Next project

Fienco